Most websites don’t rank higher because they copy competitors or stuff keywords. They fail because they don’t understand why competitors are ranking.
This is where ELI5 ChatGPT prompts help. ELI5 means “Explain Like I’m 5.” When you use it correctly, ChatGPT breaks down competitor pages into simple ideas — what they are doing right, what Google trusts, and where they are weak.
In this guide, you’ll learn how to use ELI5 ChatGPT prompts to analyze competitor content, understand ranking strategies, and create clearer content that can outrank them — even if you are not an SEO expert.
ELI5 is NOT for spying.
ELI5 is for clarity extraction.
You do NOT use ELI5 to “check rankings” or “see competitor traffic.” Tools do that.
You use ELI5 to reverse-engineer why a competitor is winning and turn that into simpler, better content.
Below is exactly how to do that.

EXAMPLE 1 — WITHOUT ELI5 (Normal prompt)
Most people write this and get garbage:
“Explain digital marketing course in coimbatore in simple terms.”
That’s weak.
What you usually get
- Digital marketing is a comprehensive discipline that includes SEO, PPC, SMM, content marketing, and analytics to drive online growth.
- This loses beginners immediately.
EXAMPLE 2 — WITH ELI5 (Structured prompt)
ELI5:
- Explain [topic] to someone who has never heard of it.
- Use very simple words.
- Use real-life examples from [location / niche].
- Avoid technical terms.
- Explain why it matters and what to do next.
This is the actual working version.
What you get now
A digital marketing course in Coimbatore teaches you how businesses get customers using the internet.
For example, when a bakery in RS Puram shows up on Google or an Instagram shop gets more orders, that is digital marketing.
In this course, you learn simple things like:
- How to make a business appear on Google
- How ads work on Instagram and YouTube
- How websites get visitors
People learn this course to get jobs, start freelancing, or grow their own business.
This works because:
- A 5th-grade student understands it
- Google understands it
- Parents understand it
- Job seekers understand it
Where you should use ELI5 Chatgpt prompts on your page (important)
If you use ELI5 everywhere, you look dumb.
Use it strategically:
Best sections to use ELI5:
- First 200 words (above the fold)
- “What is digital marketing?” section
- “Who should join this course?”
- FAQs
- People Also Ask answers
Do NOT use ELI5 in:
- Syllabus tables
- Tool lists
- Certifications
- Trainer credentials
That’s where authority matters.
Use Case 1: Understand why a competitor ranks (strategy decoding)
ELI5:
Read this page and explain why Google ranks it high.
Explain it like I am new to SEO.
What does the page do well?
Who is it written for?
What problem does it solve clearly?
What signals make Google trust it?
Competitor URL:
https://www.digitalvishnu.in/digital-marketing-course-in-coimbatore/
Use Case 2: Decode competitor content structure (what they covered that you didn’t)
Why this matters
Now you know:
- What Google expects on this topic
- Which sections are mandatory
- Which sections you can improve or expand
This is how you build a content superiority map.
ELI5:
Summarize the main sections of this page.
Explain what topics they covered in simple words.
Tell me what they explained clearly.
Tell me what topics are missing or weak.
Competitor URL:
https://example.com/digital-marketing-institute-in-coimbatore/
Use Case 3: Extract ranking keywords WITHOUT tools
This is where ELI5 becomes powerful.
ELI5:
From this page, tell me the main topics Google thinks this page is about.
List them as simple phrases a beginner would search on Google.
My URL:
https://www.digitalvishnu.in/digital-marketing-course-in-coimbatore/
Output example
- digital marketing course in Coimbatore
- digital marketing institute in Coimbatore
- digital marketing training for beginners
- job-oriented digital marketing course
- digital marketing placement course
These are intent keywords, not tool noise.
Use Case 4: Convert competitor content into outranking content
This is the killer move.
ELI5:
Rewrite the core idea of this competitor page.
Make it clearer, simpler, and more helpful.
Explain things step by step.
Write it for someone choosing a course for the first time.
Do NOT copy sentences.
URL: [competitor URL]
Use Case 5: Identify what Google may distrust on competitor pages
ELI5:
Explain what looks weak, confusing, or untrustworthy on this page.
Explain it in simple terms.
URL: [competitor URL]
Common findings:
- Too salesy
- No real proof
- Generic syllabus
- No local human presence
- Fake-looking testimonials
These become your advantage points.
ELI5 Chatgpt Prompts for Competitor Analysis Prompt Pack (SEO)
1️⃣ Why is this page ranking? (Core strategy decoder)
Use this to understand strategy, not keywords.
ELI5:
Analyze this competitor page.
Explain in very simple words why Google ranks this page.
Who is this page written for?
What problem does it solve clearly?
What does it explain better than others?
URL: [competitor URL]
2️⃣ Search intent match (this decides rankings)
If your page misses intent → you will not rank, period.
ELI5:
What is the main search intent of this page?
Is it informational, commercial, or decision-making?
Explain how the content matches what the searcher wants.
URL: [COMPETITOR URL]
3️⃣ Mandatory sections Google expects (content checklist)
This becomes your must-have section list.
ELI5:
List the important sections this page covers.
Explain why each section matters to a beginner.
Tell me which sections Google likely expects for this topic.
URL: [competitor URL]
4️⃣ Keyword intent extraction (without tools)
These phrases = real ranking signals, not keyword tool junk.
ELI5:
From this page, list the main topics in simple phrases.
Write them like how a normal person would search on Google.
URL: [competitor URL]
5️⃣ Trust signals Google is rewarding (E-E-A-T)
If you lack these → rankings stall.
ELI5:
Explain what makes this page look trustworthy to Google.
Look at brand, experience, proof, local relevance, and authority.
Explain in simple terms.
URL: [competitor URL]
6️⃣ Weak points you can exploit (ranking opportunity)
This is where you beat them.
ELI5:
What is weak, confusing, missing, or overdone on this page?
What would a beginner still be confused about?
Explain simply.
URL: [competitor URL]
7️⃣ Content clarity comparison (you vs competitor)
Clear beats clever every time.
ELI5:
If a beginner reads this page, what will they understand clearly?
What will they still not understand?
Explain how I can explain it better.
URL: [competitor URL]
8️⃣ Outranking rewrite blueprint (DO NOT skip)
This gives you a ranking-ready content plan.
ELI5:
Based on this competitor page, tell me how to write a better page.
Make it clearer, more helpful, and easier to understand.
List what I should add, improve, or remove.
URL: [competitor URL]
How YOU should actually use this (important)
Do this for 3–5 competitors, not more.
Then:
- Combine repeated insights
- Build one stronger, simpler page
- Don’t copy structure blindly
- Explain better than everyone else
That’s how pages move from page 2 → top 3.
The harsh truth you need to hear
ELI5 will NOT:
- Show live rankings
- Replace Ahrefs / Semrush
- Give traffic numbers
ELI5 WILL:
- Make you understand why pages rank
- Help you write content Google trusts
- Help you beat competitors by clarity, not volume
Right now, your competitors rank not because they are smarter —
they are easier to understand.
Final Truth
Your page is not ranking because:
- You are writing for Google, not for beginners
- Competitors sound clearer, not smarter
- Google trusts pages that teach, not pages that show off knowledge
ELI5 fixes that.
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